The “Terrorism Has No Religion” campaign in Iraq has just released an Arabic-language public service announcement that you can view online as part of an ongoing effort to convince audiences in the Middle Eastern (and presumably beyond) of “the fallacy of the distorted and politicized Islamic teachings used by ungodly extremists to sanctify and justify terrorism.”
Thank you, whoever you are.
The television spot, which employs some hefty Matrix-esque computer animation, attempts to show the wide-ranging toll of a suicide bomb. But since I can’t view this PSA (or the print and outdoor ads that are part of the campaign) through the Arab cultural lens, I don’t know how effective this type of outreach will be.
What I do know after reading the first five installments of Jill Carroll’s series in the Christian Science Monitor is that the “Terrorism Has No Religion” campaign can only be one part of an overall effort. At this point, until Iraqis see themselves free of what they consider as military occupiers, I don’t know that television commercials and billboards will be enough.